Ed Curtis Jr.

Ed Curtis Jr.Ed Curtis Jr.Ed Curtis Jr.

Ed Curtis Jr.

Ed Curtis Jr.Ed Curtis Jr.Ed Curtis Jr.
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WHY TEXAS

WHY TEXASWHY TEXASWHY TEXAS

How Business Discovered the Lone Star State

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About the book

In recent years, hundreds of companies have relocated to the Lone Star State.  They don't just move - they stay, grow, expand and tell others to come join them.  Why?  That is exactly what Ed Curtis reveals in Why Texas: How Business Discovered the Lone Star State.  His exclusive interviews with Texas greats offer often surprising insights on the professional and personal benefits of the state and what to look out for should you seek haven here.  Filled with Texas pride, economic insight, and helpful tips from over 18 businesses and entrepreneurs who have made the move to Texas, this is a must-read for anyone contemplating a move or even a visit to the Lone Star State.

Book Features

Dallas Stars

Toyota North America

Toyota North America

In 1993, the Minnesota North Stars relocated to Texas to become the Dallas Stars.  Jim Lites, Dallas Stars CEO, tells how it all worked out.

Toyota North America

Toyota North America

Toyota North America

Toyota North America moved its corporate headquarters to Texas in 2014.  Jim Lentz, Toyota NA CEO, explains the process and its success.

7-11

Toyota North America

Kendra Scott

Did you know that 7-11 was founded in Dallas, Texas?  Their CEO, Joe DePinto, talks about his move from Chicago and the future of 7-11 in TX.

Kendra Scott

Kendra Scott

Kendra Scott

Jewelry store mogul Kendra Scott was born in Wisconsin and moved to Texas at 16 years old.  Hear about her journey to stardom in Texas.

Andy Roddick

Kendra Scott

Andy Roddick

Originally from Nebraska, Andy Roddick chose Austin for his home after winning the U.S. Open.  Now, his Foundation is Texas based too.

...Many more

Kendra Scott

Andy Roddick

Including world famous author Tim Ferriss, Fitness guru Larry North, Tracye McDaniel, Tom Markusic, Andreas Schultz and former Dallas Mayor Rawlings.

CEO Insider podcast

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Troy Aikman

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Chris Gronkowski

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SCOTT MURRAY

Social media

UPCOMING Events

12/05/2024

2024 AI Synergy Summit

5:00pm

The Marq - Southlake, TX

Event Details

12/05/2024

2024 AI Synergy Summit

Ed will keynote the 2024 AI Synergy Summit  presented by The Southlake Foundation. 


Over 100 professionals will learn about AI insights from ...

Event Details

5:00pm

The Marq - Southlake, TX

10/01/2024

2024 YTexas Summit at AT&T Stadium

9:00am

AT&T Stadium - Arlington, TX

Event Details

10/01/2024

2024 YTexas Summit at AT&T Stadium

Ed will kickoff the 2024 YTexas Summit  at AT&T Stadium, home of the Dallas Cowboys.


Over 1500 executives and 500+ students will convene on-t...

Event Details

9:00am

AT&T Stadium - Arlington, TX

10/06/2023

2023 YTexas Summit & Rēlo Awards Gala

9:00am

At&T Stadium - Arlington, TX

Event Details

10/06/2023

2023 YTexas Summit & Rēlo Awards Gala

Ed will kickoff the 2023 YTexas Summit & 10th annual Rēlo Awards Gala at AT&T Stadium, home of the Dallas Cowboys.


Over 1000 executives and 5...

Event Details

9:00am

At&T Stadium - Arlington, TX

6/29/2023

88th Legislative Session Executive Review

8:00am

Round Rock Chamber Kalahari Hotel & Resorts

Event Details

6/29/2023

88th Legislative Session Executive Review

Ed was a keynote and moderator for a Mayors Roundtable with Round Rock Mayor Craig Morgan and Bryan Mayor Bobby Gutierrez 


The Round Rock Cha...

Event Details

8:00am

Round Rock Chamber Kalahari Hotel & Resorts

4/13/2023

Regional Spolight: Bryan/College Station

6:00pm

Stella Hotel Bryan, TX

Event Details

4/13/2023

Regional Spolight: Bryan/College Station

Ed sat down with Bryan Mayor Bobby Gutierrez to discuss why Bryan is an attractive business for corporate expansion.


The Stella Hotel had a p...

Event Details

6:00pm

Stella Hotel Bryan, TX

More Events

About the author

Ed Curtis Jr.

Born and raised in New York, Ed Curtis relocated to Dallas, Texas at the age of twenty-five and has happily lived in the Lone Star State ever since. Over more than twenty years as a Texas commercial banking executive, Ed witnessed an increasing number of clientele relocating their businesses into Texas. As a result, he exited the banking industry to form YTexas.


Ed's foray into the economic development industry was in 2012, when he traveled the world with Texas One, a program of the Perry Administration. In 2013, Ed founded and trademarked YTexas to provide a resource to companies after they relocate into the state. Since then, YTexas has become a turnkey, go-to resource for the most current insider information about Texas' community, commerce and culture.


Ed is the author of Why Texas: How Business Discovered the Lone Star State and is the Executive Producer of the CEO Insider Podcast, where he hosts key players in Texas business, bringing insider perspectives on the Texas economy, and up-to-the-minute news from the corporate relocation rumor mill. 


Ed will host his annual YTexas Summit at Minute Maid Park in Houston on Sept 24th, putting a spotlight on the Texas economy and companies that have relocated to Texas.


Ed's vision is to build YTexas to national prominence and to replicate the program in states around the U.S.. Ed lives in Austin with his wife, Staci, and two children.

$19.95 (20% discount)

Why Texas is the perfect tool to help attract and retain employees at your company.  Businesses, cities, EDC's, real estate agents, recruiters and others are using Why Texas to help grow their businesses in the Lone Star State.  

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